naturally fluffy, highly absorbent organic compounds delivering a calm, balanced and long-lasting release.
Shop the future of nicotine.
it’s oat-based, ph-neutral and doesn’t taste like chemicals.
20 pouches
per pack
no
microplastics
oat-based
formula
ph-neutral
pouches
60-minute
release
paper
Recyclable
what's not in noat.
- Ammonium Chloride
- Tartaric acid
- Titanium Dioxide
- Potassium Sorbate
- Acesulfame K
- Aspartame
- Microplastics
- Propylene Glycol
- Sodium Benzoate
- Sorbic Acid
- Magnesium Hydroxide
- Ascorbic Acid
- Tocopherols
- Trans Fats
- Sodium Hydroxide
- Coloring Agents
- And more...
we use only necessary ingredients.
Oat & Plant fibers
Water
Vegetable Glycerine
flavor
Salt
erythritol
Nicotine
SODIUM CARBONATE
SUCRALOSE
how to noat.
step one.
push to open the pack. grab a pouch.
step two.
tuck the pouch between your gum and upper lip.
step three.
done? push to open the bin and dispose of the pouch.
faqs
How do you use NOAT?
- Place NOAT under your lip (Do not swallow or chew).
- Let it sit for up to 60 minutes.
- Dispose of the pouch in a waste bin. If you feel dizziness or discomfort, take out the pouch.
For more information, read the usage manual.
How many pouches are in a pack?
Each pack of NOAT contains 20 pouches.
What are the strengths?
NOAT offers three nicotine strengths: 4mg, 7mg and 10mg.
How long does a NOAT pouch last?
Each NOAT pouch lasts up to 60 minutes.
What is Click & Mix?
Use click and mix to assemble a 5, 10, 20-pack of NOAT with any flavors and strengths you want.
Does your pouch let in moisture?
NOAT packs come over-wrapped with a thin cellophane layer, protecting the product from factory to delivery. Once open, some air and moisture exposure is inevitable, but your pouches will remain lightly moist for up to a week.
Does the pack break easily?
Our paper-pack is surprisingly robust and designed to last longer than the 20 pouches it holds. To test our pack's durability, we asked a 100kg guy to step and stand on it and it looked as good as new (true story).
CAN NOAT DISCOLOR MY TEETH?
NOAT should not stain your teeth, whereas traditional snus often does. However, a minimal risk of slight discoloration cannot be entirely ruled out, as it depends on individual dental characteristics.
Does the pack have a bin?
Yes. To access the bin compartment, simply push the tray in the opposite direction of the pouch compartment. The bin holds up to 5 pouches.
Does NOAT contain tobacco?
No.
Is NOAT snus?
No. Snus is an oral pouch that contains tobacco leaf. NOAT is a tobacco-free nicotine pouch.
More questions? See our full FAQ